Paper pack appeal

As more and more brands attract their customer base online, beauty packaging must no longer simply have shelf appeal, but be Instagram-worthy. With fast turnaround of collections and a need to communicate a brand-story via packaging artwork and colour, HCP’s paper packs are a versatile choice to reinvent a pack, season on season.

Giving brands the opportunity to go to town with highly detailed graphics and vivid designs, this range of stock items enable full colour printing with special touches such as foils and spot UV to make logos pop.

L-R: Fusion Sleek Lip Glosses (Full Size 64M) (Mini 64L), Fusion Glass Lip Glosses (Full Size 61N) (Mini 61O)(Super-Mini 65T), Paper Lipstick and Paper Fragrance Stick