A Sustainable Mascara from HCP

Moulded with an exclusive bio-based material, discover an innovative & effective mascara brush & packaging solution with a lower environmental impact

Combine high-performance lash results & revolutionary eco-credentials...

Showcased in the SS21 eco-trend collection ‘Hush’, the stock 13mm Standard Waterproof Mascara perfectly demonstrates that packaging can be both beautiful and sustainable.

The white cap is moulded in 100% R-ABS with light grey ‘drizzle’ decoration and the black bottle (OFC: 12.7ml) is presented in 100% R-PET; a significant reduction in the amount of virgin material used to manufacture this item.

The innovative Feather Comb applicator is the outstanding revolution of this item: precision moulded in black EcoWood, the raw bio-based material is completely fossil-free, carbon neutral and exclusive to HCP.

The comb-style brush has widely spaced bristles to achieve excellent separation and lengthening results, while the feather-shaped profile has a tapered tip to groom brows or reach inner and outer corner lashes.