In a beauty landscape where sustainability and luxury go hand in hand, the ‘Rouge Experience’ Refill Lipstick by Lisa Eldridge is a true industry-first. Created for modern consumers who demand premium performance and eco-conscious design, this refillable lipstick sets a new standard in sustainable beauty packaging.
Through a close collaboration, HCP partnered with Lisa Eldridge to engineer a refillable solution that merges aesthetic excellence with functional innovation—a perfect reflection of the brand’s timeless elegance and commitment to responsible beauty.
“This is an unexpected union of next-generation recyclability & timeless beauty – for me this is true luxury.”
— Lisa Eldridge, Brand Founder & Celebrated Make-Up Artist
More than just a lipstick, the ‘Rouge Experience’ is a design-led statement piece. Housed in a vintage-inspired Zamac case, the refillable format is crafted for longevity and desirability. The all-aluminium internal mechanism is 100% mono-material, enabling easy recyclability and reducing material contamination—one of the greatest challenges in sustainable cosmetic packaging.
The precise, secure refill mechanism ensures a seamless user experience, allowing consumers to swap shades effortlessly, while the etched personalisation option adds an exclusive, luxury touch.
Consumers can store refills safely with an aluminium over-cap and effortlessly click a new bullet into place—reimagining daily beauty as both a personal ritual and a responsible choice.
Lisa Eldridge drew inspiration from her private vintage makeup collection, including a gold and sapphire lipstick once owned by Audrey Hepburn. A trace of the original shade inspired a new colour in the range, blending nostalgic glamour with cutting-edge design.
“I took design inspiration from the most iconic pieces in my vintage collection, many of which were considered radical for their time & still appear as startlingly modern, sustainable & enduringly beautiful today as the day they were made.”
— Lisa Eldridge, Prolific Vintage Make-Up Collector
By incorporating historical elegance into a next-generation refillable format, the Rouge Experience bridges the gap between heritage packaging design and modern sustainability.
As refillable beauty moves from niche to norm, HCP is proud to lead the evolution of luxury refillable packaging. Our team leveraged precision engineering and modular construction to develop a solution that significantly reduces single-use waste—without compromising on tactile satisfaction or high-end appeal.
Check out Lisa’s video about the ‘Rouge Experience Lipstick’, with guidance on how best to recycle the all-aluminium mechanism.
The Rouge Experience is more than a product—it’s a vision for a more elegant, sustainable future in colour cosmetics.
