Queendom – Self Matte Woman

“A make-up & skincare range for an inclusive beauty. Dress to express! You choose your colours. Be you not them.” - Queendom

Queendom is a feminist beauty brand that celebrates women, encouraging them not to be afraid to express their ambitions. Their goal is to promote gender equality with one principle in mind: Women can do anything! By delivering constant inspiration, role models and positivity, they want to encourage girls and women to unleash their full potential. Be bold. Be daring. Be loud.

The HCP stock Paper Lipstick (598) has been colour-matched to ten wearable shades by printing an illustrated pout on each cap. To complement the formula, the paper has a matte effect; achieving a contemporary and fun aesthetic with bold graphics.