‘Drift’ showcases sustainable ‘Eco-Luxe’ beauty packaging for cosmetics and skincare with an earthy, nuanced colour palette to evoke a sense of comfort and calm.
Pared back decoration includes subtle pearl and velvety smooth metallic effects to elevate the aesthetic. This luxurious on-trend collection features refined finishes and decoration that enhance, rather than dominate.
PCR/recycled materials have been used within the range from trusted and traceable sources, as well as refill solutions and bio-based materials.
Read on to find out how ‘Drift’ takes ‘Eco-Luxe’ beauty packaging to the next level.
A decadently decorated premium skincare jar with a thick-walled, chemically recycled R-PETG base and refillable, recyclable R-PP inner pod. The clear moulded, frost-effect base provides appealing contrast with the ‘Fine Metallic Sand Spray’ applied to the ‘Aquamarine’ cap. An elegant ‘Rich Copper’ foil logo adds a touch of refinement.
With a fashionable jumbo aesthetic, this item has a generous OFC of 18.7ml making it ideal for concealer, gloss or nourishing lip treatments. The cap is given luxury appeal with a ‘Deep Maroon’ textured metallic ‘Magma’ effect; juxtaposed with a super smooth frosted R-PET bottle to allow for shade ID. The design is completed with a shiny foil graphic and cheaterband.
An opulently decorated, refillable lipstick that encourages brand loyalty with patent-pending ‘Click & Use’ functionality. The subtly textured ‘Fine Metallic Sand Spray’ adds an alluring lustre to the outer parts whilst the ‘Warm Taupe’ a-shell softens the overall aesthetic. The transit cap and locking ring are colour-matched in ‘Burnt Sienna’ to indicate shade ID. The logo is applied to the base and top surface of the cap with a shiny ‘Rich Copper’ foil.
A stylish combination of luxury finishes and sustainable credentials, this tottle is both refillable and assembled with a bio-based EcoWood bottle. A beautiful ‘Warm Taupe’ pearlescent effect elevates the bottle; elegantly contrasting with the ‘Deep Maroon’ pearlescent cap. A ‘Rich Copper’ foil branding completes the look.
With a retro ‘discorectangle’ profile, this shapely wet & dry compact offers space for both complexion product and a convenient sponge applicator for retouching on the go. Finished in a super smooth ‘Powder Blue’ soft touch metallic effect, accented with a soft touch ‘Rich Copper’ foil logo for a minimalist chic aesthetic.
A premium, mid size pack constructed with recycled aluminium outer parts (PP bottle OFC: 10.7ml). Finished with a smooth ‘Warm Taupe’ satin anodisation and ‘Rich Copper’ shiny foil logo. A simple leaf motif has been debossed into the top surface of the cap. The ‘Sculpting Brow’ moulded applicator is made in HCP’s exclusive bio-based and fully sustainable material Eco-Flexi; retaining superior performance for groomed arches.